Selling hair is a billion dollar industry and you can grab a piece of it thanks to the dropshipping model.
If you are new to the dropshipping model and want to sell hair and hair products without buying inventory up front, you are in the right place.
How Does the Dropshipping Model Work?
The best part about dropshipping is that you do not need to buy any inventory up front to begin selling products.
Another plus is that you do not need to do any shipping or handling. Inventory and shipping & handling are all done by your dropshipping suppliers.
You place the products that you want from your dropshipping supplier into your store. When a customer buys a product, you place their order with the supplier.
After you’ve placed the order and made the payment, the dropshipping supplier will ship the order directly to your customer for you.
The difference in price between what you charged the customer and what the supplier charged you is your profit.
Dropshipping has many benefits to include:
- No buying or storing inventory
- Offer a wider selection of products
- No tying up your cash in products that may not sell
- No shipping and handling
- One of the lowest cost businesses to start
Where to Find Hair Dropshipping Suppliers
One of the most common ways to find dropship hair suppliers is by doing a web search. However, this can be very time-consuming.
Once you’ve found a few suppliers you would then have to narrow them down further based on product selection, pricing, and more.
Some suppliers may have specific requirements to sell their products such as having licenses, an actual storefront, or a well-established online presence.
A faster way to research suppliers is to use a dropshipping directory that has done all of the searching for you.
A good directory will have already picked through various suppliers and provide you with details of the best ones to use.
An even quicker way is to use AliExpress.
AliExpress is one of the most widely-used dropshipping resources for many dropshipping business owners.
It is one of the largest online retailers made up of merchants mainly based out of China. Their prices are often very low and they offer free shipping on many products.
Other pluses of using AliExpress as your dropship supplier include:
- 200,000 exporters
- Free shipping on most items
- Ships to over 200 countries worldwide
- Online shipping tracking
- Wide range of shipping methods
- Buyer protection system with full money back guarantee
If you do a search on AliExpress for hair extensions or hair products, you will receive a ton of results:
You can then place those items in your store without having to buy anything up front. There are no special requirements to get started with using AliExpress.
It does help to be selective about some of the items that you place in your store. For example, it is best to stick to merchants that already have a good track record.
You can tell by how many items they’ve sold and by user reviews. If you have any particular questions, you can always contact individual merchants.
They are usually very responsive and willing to work with dropshippers. Now, it is time to talk about getting your actual eCommerce platform.
How Do I Set Up My Dropshipping Store?
There are various ways to establish your own dropshipping store. However, I will show you one of the most cost-effective methods using the AliDropship eCommmerce platform.
AliDropship is a WordPress plugin that creates a dropshipping store instantly.
This plugin enables you to import products directly from AliExpress using either the WordPress admin or the Chrome browser extension:
Importing products from the WordPress admin:
Importing products using the Chrome browser:
What if I Don’t Know How to Use WordPress?
WordPress is one of the most widely-used free website platforms in the world. It is extremely easy to use and anyone can pick it up regardless of their technical experience.
However, if you are intimidated by anything web related, you can have AliDropship create your store for you with their custom dropshipping store service.
They handle everything to include market research, domain registration, and even your initial marketing.
It is a convenient option for anyone that doesn’t quite understand how to use WordPress or even those that would prefer to save the time of having their store built for them.
In a matter of days, you will have your own hair dropshipping store ready for sales.
How Do I Make My First Sales?
The great thing about the hair industry is that you have a HUGE customer base waiting for your products.
The key is to market to this customer base often and the way to do it is through marketing channels such as Facebook ads and Instagram.
Instagram is used by many dropshippers. They use an advertising model called influencer marketing.
This is a method by which you contact someone in your industry that has a large following on Instagram. They usually have their own rates for promoting other people’s products.
This form of promotion on Instagram is also referred to as a “shout-out”. You can read more about how Instagram advertising works on this AliDropship article.
That is another reason why I recommend AliDropship for creating a dropshipping store. Other eCommerce platforms that provide a similar service have monthly services fees.
AliDropship is a one-time payment and your store is 100% yours. You do not have any ongoing monthly fees.
You also aren’t limited in terms of how many products you can import and how many orders you can have automatically fulfilled.
That savings can be put towards your advertising budget. It is a smarter investment for new and experienced online business owners.
Wrapping It All Up
One thing I appreciate about using AliDropship is that they don’t leave you hanging. They are constantly adding new features to the plugin.
They also keep their customers in the loop with the latest marketing strategies and tips to help increase sales.
Their customer support is also on point. There is also the option to communicate with other dropship store owners in their user forum.
Starting your own dropship hair store is a great way to create another income stream. With consistent effort, it is highly possible to develop into your full-time income.
The key is to continue learning and growing your business. I hope that this article has helped to open up a new option for how to create your hair store.
I wish you much success in your online business!